by Emma Weise | Jun 26, 2024 | Brand Strategy, branding, Business |
Chaos creeps into your business over time. Often going unnoticed. Perhaps you can relate to Elena, the CEO of a thriving consulting firm that’s grown from a solo operation to a team of 20 professionals over the last decade. Her company, once known for its...
by Emma Weise | Jun 2, 2024 | Brand Strategy |
The market is constantly changing. There’s constant pressure to rebrand and refresh to keep up with changing trends and stay top-of-mind for your customers. But does rebranding really need to happen as often as some would have you believe? Let’s dig...
by Emma Weise | Mar 1, 2024 | Brand Identity, Brand Strategy, branding, Client Work |
PROJECT DETAILS: Industry: Construction Business Type: Solar [Electrical] Package: Fresh Brand services: Package included: Brand Foundation Brand Identity Google Profile Social Page Website Summary: The Challenge: Whilst the client had a wealth of experience in the...
![A Brand Strategists Deep Dive into User Trends [AI Insights]](https://old.freshsage.co.za/wp-content/uploads/2023/11/1-1080x675.png)
by Emma Weise | Nov 16, 2023 | Brand Strategy, Business |
The Rise of AI in User Interactions Ai is the hot topic for many people right now. The truth is, we’ve all been using ai [long before ChatGPT was a thing]. We just didn’t realise it [or maybe we didn’t want to realise it]. How else do you think they...
by Emma Weise | Nov 1, 2023 | Brand Experience |
There are 3 common LinkedIn mistakes that I see all the time on Busy Professionals profiles. [and how you can fix them] I’ve taken a look at over 100 LinkedIn Profiles, and the following key mistakes come up over and over again. Don’t worry, we all make...
by Emma Weise | Jun 18, 2023 | Brand Strategy |
As you’re busy working out your targets for this next quarter… you might be wondering whether you’re moving the needle of your businesses in the most effective way? You’ve heard about brand strategy, but will it help you drive business growth? How Brand Strategy...
